{"id":14033,"date":"2025-07-23T10:39:04","date_gmt":"2025-07-23T07:39:04","guid":{"rendered":"https:\/\/teaduspark.ee\/?page_id=14033"},"modified":"2025-07-24T10:09:39","modified_gmt":"2025-07-24T07:09:39","slug":"media","status":"publish","type":"page","link":"https:\/\/teaduspark.ee\/en\/media\/","title":{"rendered":"Media"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"14033\" class=\"elementor elementor-14033 elementor-14008\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-266592f e-flex e-con-boxed e-con e-parent\" data-id=\"266592f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1515c2a elementor-widget elementor-widget-text-editor\" data-id=\"1515c2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>Brand and Media of Sparkup Tartu Science Park<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-228e22e e-flex e-con-boxed e-con e-parent\" data-id=\"228e22e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f2d68f elementor-widget elementor-widget-text-editor\" data-id=\"1f2d68f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sparkup\u2019s visual identity supports our mission to create an environment that fosters innovation, collaboration, and growth. Our brand is flexible, practical, and thoughtfully designed \u2013 just like the system we build and maintain together. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4dc8a78 e-flex e-con-boxed e-con e-parent\" data-id=\"4dc8a78\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9b0396c elementor-widget elementor-widget-text-editor\" data-id=\"9b0396c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 data-start=\"481\" data-end=\"489\">Media<\/h3><p data-start=\"491\" data-end=\"712\">If you\u2019re looking for a comment, interview, or expert opinion from a scientist, deep tech entrepreneur, or early-stage tech business specialist, please get in touch with our Marketing Manager. We\u2019ll help you connect with the most relevant expert for your topic and ensure a smooth and quick process. <\/p><p data-pm-slice=\"1 1 []\"><strong>Contact:<\/strong><\/p><p>Riin Lisett Neiland, Tartu Science Park Marketing Manager<\/p><p>+372 59086451 riin.lisett@teaduspark.ee<\/p><p> <\/p><p><strong data-start=\"110\" data-end=\"138\">Sparkup Tartu Science Park<\/strong><\/p><p data-start=\"140\" data-end=\"473\">Sparkup Tartu Science Park is Estonia\u2019s leading development hub for science- and technology-based entrepreneurship. It was founded by the Republic of Estonia, the City of Tartu, the University of Tartu, and the Estonian University of Life Sciences. The park\u2019s mission is to foster innovation, support deep tech startups, and enable the transfer of knowledge and technology from research to business.  <\/p><p data-start=\"475\" data-end=\"744\">Sparkup offers incubation and acceleration programs, business development services, and flexible real estate solutions. Its activities focus on five key areas: space technology, unmanned aviation, artificial intelligence, health and biotechnology, and green technology. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c28567 e-flex e-con-boxed e-con e-parent\" data-id=\"4c28567\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ada579e e-con-full e-flex e-con e-child\" data-id=\"ada579e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e12ee9e elementor-widget elementor-widget-text-editor\" data-id=\"e12ee9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 data-start=\"481\" data-end=\"489\">Logo<\/h3><p>In our logo, Sparkup is written in all capital letters, but in text we use only an initial capital letter.<\/p><p data-start=\"491\" data-end=\"712\">The Sparkup logo consists of a logomark and a wordmark. The shape of the logomark symbolizes one of nature\u2019s strongest structures \u2013 the honeycomb \u2013 reflecting the systematic and resilient collaboration within our community of companies, team members, mentors, and partners. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3df246 e-con-full e-flex e-con e-child\" data-id=\"d3df246\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ef164d elementor-widget elementor-widget-spacer\" data-id=\"2ef164d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-659d7e1 elementor-widget elementor-widget-image\" data-id=\"659d7e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"249\" height=\"64\" src=\"https:\/\/teaduspark.ee\/wp-content\/uploads\/2024\/05\/Sparkup-logo.png\" class=\"attachment-large size-large wp-image-9923\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-86e8c89 e-flex e-con-boxed e-con e-parent\" data-id=\"86e8c89\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c57319b elementor-widget elementor-widget-text-editor\" data-id=\"c57319b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"714\" data-end=\"733\"><strong data-start=\"714\" data-end=\"733\">Usage Guidelines<\/strong><\/p><ul data-start=\"735\" data-end=\"953\"><li data-start=\"735\" data-end=\"779\"><p data-start=\"737\" data-end=\"779\"><strong data-start=\"737\" data-end=\"754\">Primary version: <\/strong>Horizontal layout<\/p><\/li><li data-start=\"780\" data-end=\"839\"><p data-start=\"782\" data-end=\"839\"><strong data-start=\"782\" data-end=\"798\">Alternative version: <\/strong>Vertical logo, used when the horizontal format does not fit the space<\/p><\/li><li data-start=\"840\" data-end=\"953\"><p data-start=\"842\" data-end=\"953\"><strong data-start=\"842\" data-end=\"870\">Logomark alone: <\/strong>Suitable for corporate applications where the full logo would be too dominant<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-90f5b9b e-flex e-con-boxed e-con e-parent\" data-id=\"90f5b9b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a1ad5c1 elementor-widget elementor-widget-image\" data-id=\"a1ad5c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"234\" src=\"https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logod-est-1024x299.png\" class=\"attachment-large size-large wp-image-14015\" alt=\"\" srcset=\"https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logod-est-1024x299.png 1024w, https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logod-est-300x88.png 300w, https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logod-est-768x224.png 768w, https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logod-est-1536x449.png 1536w, https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logod-est.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f1bbf76 e-flex e-con-boxed e-con e-parent\" data-id=\"f1bbf76\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f305b4 elementor-widget elementor-widget-text-editor\" data-id=\"6f305b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"955\" data-end=\"978\"><strong data-start=\"955\" data-end=\"978\">Minimum Sizes<\/strong><\/p><ul data-start=\"980\" data-end=\"1097\"><li data-start=\"980\" data-end=\"1022\"><p data-start=\"982\" data-end=\"1022\">Horizontal logo: At least 20 mm wide<\/p><\/li><li data-start=\"1023\" data-end=\"1063\"><p data-start=\"1025\" data-end=\"1063\">Vertical logo: At least 14 mm wide<\/p><\/li><li data-start=\"1064\" data-end=\"1097\"><p data-start=\"1066\" data-end=\"1097\">Logomark: At least 5 mm high<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cba2910 e-flex e-con-boxed e-con e-parent\" data-id=\"cba2910\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1eae780 e-con-full e-flex e-con e-child\" data-id=\"1eae780\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fed2469 elementor-widget elementor-widget-text-editor\" data-id=\"fed2469\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1099\" data-end=\"1118\"><strong data-start=\"1099\" data-end=\"1118\">Approved Colors<\/strong><\/p><ul><li data-start=\"1189\" data-end=\"1286\"><p data-start=\"1191\" data-end=\"1218\"><strong>Green <\/strong>primary color: Pantone 316<\/p><ul data-start=\"1221\" data-end=\"1286\"><li data-start=\"1221\" data-end=\"1245\"><p data-start=\"1223\" data-end=\"1245\">CMYK: 97, 21, 33, 73<\/p><\/li><li data-start=\"1248\" data-end=\"1266\"><p data-start=\"1250\" data-end=\"1266\">RGB: 0, 73, 83<\/p><\/li><li data-start=\"1269\" data-end=\"1286\"><p data-start=\"1271\" data-end=\"1286\">HTML: #004953<\/p><\/li><\/ul><\/li><li data-start=\"1287\" data-end=\"1457\"><p data-start=\"1289\" data-end=\"1318\"><strong>Yellow<\/strong> background color: Pantone 600<\/p><ul data-start=\"1321\" data-end=\"1457\"><li data-start=\"1321\" data-end=\"1342\"><p data-start=\"1323\" data-end=\"1342\">CMYK: 2, 0, 39, 0<\/p><\/li><li data-start=\"1345\" data-end=\"1367\"><p data-start=\"1347\" data-end=\"1367\">RGB: 237, 235, 170<\/p><\/li><li data-start=\"1370\" data-end=\"1387\"><p data-start=\"1372\" data-end=\"1387\">HTML: #EDEBAA<\/p><\/li><li data-start=\"1390\" data-end=\"1457\"><p data-start=\"1392\" data-end=\"1457\">Yellow (Pantone 600) may only be used as a background when the primary logo color is applied on top. Do not use the yellow version of the logo without the dark background. <\/p><\/li><\/ul><\/li><li><strong>Black or white <\/strong>versions may be used when only one color is technically possible<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6abf697 e-con-full e-flex e-con e-child\" data-id=\"6abf697\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9c255c elementor-widget elementor-widget-image\" data-id=\"c9c255c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"693\" height=\"532\" src=\"https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logo-varvid.png\" class=\"attachment-large size-large wp-image-14017\" alt=\"\" srcset=\"https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logo-varvid.png 693w, https:\/\/teaduspark.ee\/wp-content\/uploads\/2025\/07\/logo-varvid-300x230.png 300w\" sizes=\"(max-width: 693px) 100vw, 693px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c580911 e-flex e-con-boxed e-con e-parent\" data-id=\"c580911\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bec3647 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"bec3647\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/drive.google.com\/drive\/folders\/1J9f4rDj9Pzx5hZ_v-WZ8WhLABl6Q5bfZ?usp=drive_link\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Logo files<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8518c94 e-flex e-con-boxed e-con e-parent\" data-id=\"8518c94\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bab0b07 elementor-widget elementor-widget-text-editor\" data-id=\"bab0b07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 data-start=\"1459\" data-end=\"1474\">Typography<\/h3><p data-start=\"1476\" data-end=\"1526\">The official Sparkup font is <strong data-start=\"1506\" data-end=\"1523\">Avenir LT Std.<\/strong><\/p><ul data-start=\"1528\" data-end=\"1653\"><li data-start=\"1528\" data-end=\"1583\"><p data-start=\"1530\" data-end=\"1583\"><strong data-start=\"1530\" data-end=\"1558\">Headings and emphasis: <\/strong>Avenir LT Std 85 Heavy<\/p><\/li><li data-start=\"1584\" data-end=\"1653\"><p data-start=\"1586\" data-end=\"1653\"><strong data-start=\"1586\" data-end=\"1600\">Body text: <\/strong>Avenir LT Std 65 Medium or Avenir LT Std 55 Roman<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-946b707 e-flex e-con-boxed e-con e-parent\" data-id=\"946b707\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Brand and Media of Sparkup Tartu Science Park Sparkup\u2019s visual identity supports our mission to create an environment that fosters innovation, collaboration, and growth. Our brand is flexible, practical, and thoughtfully designed \u2013 just like the system we build and maintain together. Media If you\u2019re looking for a comment, interview, or expert opinion from a [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":13044,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"ulemleht":[],"class_list":["post-14033","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/pages\/14033","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/comments?post=14033"}],"version-history":[{"count":4,"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/pages\/14033\/revisions"}],"predecessor-version":[{"id":14059,"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/pages\/14033\/revisions\/14059"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/media\/13044"}],"wp:attachment":[{"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/media?parent=14033"}],"wp:term":[{"taxonomy":"ulemleht","embeddable":true,"href":"https:\/\/teaduspark.ee\/en\/wp-json\/wp\/v2\/ulemleht?post=14033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}