Webinar: Exporting Nordic natural products to Asian markets

Would you like to position your product as a premium product and have increased success chances in the domestic and export market?
We can take you one step closer. Consider following statements:1. Nordic natural products are globally recognized as healthy, qualitative, and reliable.
2. The Chinese market offers ample opportunities. Are these claims valid or are there differences in perspectives between East and North?
How can my company take steps to validate the quality of our products, the origin of its ingredients, and will it give an advantage in the market? Be part of an interactive webinar, where entrepreneurs and experts from scientific fields, from China to Nordics, will be:
1. discussing the questions above and the market situation in China.
2. showing opportunities available already today to increase the value of your products. DATE: June 10thTIME:  10:00-12:15PLACE: Zoom, link will be provided to registered participants on June 9thSPEAKERS: see belowCOST: free of charge for registered participantsLANGUAGE: English REGISTRATION: https://forms.gle/rzZ7LDQXFWJxqhmR8  AGENDA , SPEAKERS & PRESENTATIONS  10:00 – 10:05 Product development and SEA focused export opportunities for Nordic natural products producers via NovelBaltic project PDF | Vaido Mikheim, Tartu Science Park  10:05 – 10:20 “Food from Finland” to support Nordic food export to China and Hong Kong PDF | Fan Cuilu, Business Finland  10:20 – 10:40 Quality characterization of products to boost their export potential PDF | Leena Faven, Centria PDF 10:40 – 11:00 Traceability and authentication of natural products – why it is important? PDF | Emmi Alakärppä, University of Oulu 11:00 – 11:30 “Health food and supplement market analysis in China” | Monika Xing,  Deputy Director of Health & Nutrition Dept., China Chamber of Commerce for Import and Export, Medicine & Health products 11:30 – 11:50 Authenticity identification of active ingredients of berries and related products in China PDF | Dr Zhang Bolin, Beijing Forestry University 11:50 – 12:00 Doing business in South-East Asia, experiences of Silv EXPO Ltd PDF |  Ilona Vanaga, Silv EXPO Ltd

12:00 – 12:15 Q&A session

The webinar is brought to you by Tartu Science Park, Business Finland, Food from Finland and is part-funded by the European Regional Development Fund via Interreg Baltic Sea Region. Event poster and agenda.