First-ever Smart Hydrogen Cabinet unveiled in Estonia by energy company Alexela and cleantech start-up PowerUP Energy Technologies

PowerUP Technologies, a European Space Agency business incubation center in Estonia alumni, has made an important step on their journey to provide clean energy to everyone. Together with Estonian energy company Alexela they opened a Smart Hydrogen cabinet in Estonia’s capital city Tallinn.

Tallinn, 20th May 2021: Estonian energy company, Alexela and cleantech start-up, PowerUP Energy Technologies, today unveiled the first-ever Smart Hydrogen cabinet at Alexela’s refilling station at the Kakumäe harbour in Estonia’s capital city, Tallinn. The first of its kind smart hydrogen cabinet is targeted towards small application users of hydrogen including sailing boats, yachts, and campervans. To show the mobility of the smart cabinet, it will soon be shifted to a more commercial harbour in Tallinn located in Pirita. 

The smart cabinet is fully automated and filled with lightweight hydrogen cylinders, provided by PowerUP Energy Technologies. With almost no human contact, the smart cabinets will be operated by a mobile payments system application called Paytailor, which makes mobile payments easy for its customers. In addition to this, the application provides its customers with a seamless experience of operating the smart cabinet. The customers can open the smart cabinet, choose the number of hydrogen tanks they want to rent, and make the payment, all via the application.

Powered by solar panels, the cabinet is a smart way for sailors, campervan owners, or any other small application users of hydrogen to easily rent out hydrogen cylinders using an app. 

Cleantech start-up, PowerUP Energy Technologies, has provided type 3 and type 4 hydrogen cylinders for this venture. Speaking at the launch, Dr Ivar Kruusenberg, Founder and CEO at PowerUP Energy Technologies said “Hydrogen has a promising role to play in achieving decarbonisation targets globally. With hydrogen presence in Estonia being fairly limited due to the lack of large-scale hydrogen production in the country as well as very few fuel cells implemented in real applications, this smart hydrogen cabinet will be the first step in Estonia’s energy transition to the most sought-after clean energy fuel – Hydrogen. Through this collaboration, we are reassuring our commitment to provide clean and safe energy solutions for everyone”

The launch of the pilot hydrogen smart cabinet in Estonia is a simple and cost-effective solution to hydrogen distribution and based on the response from the customers in Estonia, it is planned to be duplicated in other European countries as well.

Talking about the smart cabinet launch Marti Hääl, Executive Vice President of the Estonian energy company Alexela, says that they have the readiness to supply hydrogen with the rising demand. “The hydrogen solution presented with PowerUP is an example of how the value chain of hydrogen is actually doable. The task today regarding hydrogen is to get enough consumers to spur production in order to achieve competitive value for the consumers. But definitely, we at Alexela are ready for hydrogen entering the transport sector wider.”


Estonian Business Incubator of the European Space Agency – creates new business opportunities.

The Estonian business incubator of the European Space Agency is the first of its kind in the Baltics. ESA Estonia Business Incubator is part of the world’s largest network of incubators, which includes 22 space business incubators in 60 locations across Europe. To date, the network has supported the creation and development of more than 1,100 space technology start-ups. The goal of the ESA Estonian Business Incubator operating in Tartu and Tallinn is to help 20 space start-ups within five years. The business incubator offers them 50,000 euros in product development support, industry-specific mentorship and access to the ESA network. The goal of the ESA Estonian Business Incubator is to create new jobs and develop the local economy.

The leading partner of ESA BIC Estonia is Tartu Science Park. In cooperation with Tehnopol, they offer space business incubation services in Tallinn and Tartu.

The consortium of the space business incubator consists of seven partners: Tartu Science Park, Tehnopol Science and Business City, City of Tartu, the City of Tallinn, the University of Tartu together with Tartu Observatory, Tallinn University of Technology and Kredex.

Read more about ESA BIC Estonia here:


About PowerUP Energy Technologies

PowerUP Energy Technologies is an Estonia-based cleantech start-up that produces best-in-class hydrogen fuel cell-based electric generators and proton exchange membrane fuel cells. PowerUP’s technology is based on their co-founders’ 15 years of scientific research in the field of fuel cells and energy technologies. Their generators have diverse use cases in industries such as marine, telecommunication, military, construction, hospitals, off-grid homes, and rescue forces to name a few. UP® product range is sustainable since it emits zero-emission, compact and lightweight, operates silently and requires minimal maintenance. Their first commercial products include 200W and W400 portable generators and they are soon launching 1kW and 6kW generators. PowerUP Energy Technologies serves as a sustainable alternative to power generation in today’s world and helps its users in various industries to reach the global net-zero targets.

About Alexela

Alexela is an Estonian company that mainly deals in the field of energy. The company has a unique product portfolio in Estonia, which includes, electricity, natural and biogas, balloon gas, container gas and through 104 service stations throughout Estonia, also all alternatives for car refuelling. Alexela develops H2 terminal in Paldiski, Estonia and LNG terminal in Hamina, Finland and also innovative pumped hydro energy storage in Paldiski, to facilitate large-scale storage of renewable electricity produced in Estonia.

 For further information, please contact:

Taarini Atal
Head of Public Relations
PowerUP Energy Technologies
+372 58909107

Marit Liik
Communications Manager
+372 5664 9619